I often read people talking about someone else stealing their ideas. We’ve been taught that ideas are gold, but they never told us that they were gold for the world, not for any particular person.
Each of us are so blind that we think that our idea is unique, none of the 7 billion people in the world (and only counting the alive ones) has ever had a similar idea… Well, I’m afraid to tell you that it is almost impossible. The harsh reality gives us about three options:
- The idea is good but there are no competitors: it means there is no profitable market.
- The idea is good and there is a profitable market: it means there will be competitors.
- Your idea sucks: sorry, but someone had to tell you.
See? Even the best idea means nothing, but… what about the rest of things? Maybe you can do it like no one else did before, finding your niche or overtaking your competitors.
Among that “do it like no else did before” it may be things like:
- Doing it with better quality.
- Listening to the feedback provided by users and changing your product in that direction.
- Being able to change quickly and safely the product.
- Marketing it better.
- Making it cheaper.
- Making it more valuable.
See again? That stuff has nothing to do with the idea itself, but with how you make it come true.